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Adhesive Shortages Got You Stuck? The USG Solution is Genius™

With ongoing flooring adhesive shortages impacting many of our customers, USG is here to help.

USG Durock™ Brand Genius™ Flooring Adhesive is IN STOCK and ready to ship to the jobsite. This premium, solvent-free, and pressure-sensitive flooring adhesive can be used on all grades of concrete, metal, wood, fiberglass, and Wood Association-approved wood underlayment and subflooring. Genius™ Flooring Adhesive’s formulation was engineered to aid with the installation of various types of carpet tiles, non-patterned broadloom, sheet vinyl, resilient (LVT, LVP, VCT), and sport flooring, making it a versatile flooring solution for any project.

Safe for use in confined areas, Genius™ Flooring Adhesive comes ready to use from the pail, installs easily, and offers superior troweling properties. The superior performance of Genius™ makes it an ideal solution for bonding floor coverings in high substrate moisture applications. This adhesive can tolerate up to 99% relative humidity (RH), up to 10 lbs. of moisture vapor emissions rate (MVER), and pH levels up to 12.

Combined with the previously mentioned features, Genius™ also offers the following benefits:

  • Can be used wet, semi-wet, or clear
  • Up to 10-year warranty
  • High sheer bond
  • CRI Green Label Plus® Certified with low VOC emissions
  • Variable working time, from 20 minutes to hours
  • Industry-leading coverage rates ­

In addition to these product features, installation time can also be significantly reduced on a project that incorporates Genius™. When used over USG Durock™ Brand or USG Levelrock® Brand floor preparation products, Genius™ Flooring Adhesive does not require a priming step of the install; an application of USG Durock™ Primer-Sealer can still be applied for an increased bond if needed.

Reach out to your USG sales rep today to place your order today; additional information on Durock™ Brand Genius™ Flooring Adhesive can be found here.